BAIOO Family Interactive Limited
Stock Code : 2100 HK
We are one of the top web game and mobile game developers for children and young teens in China. Supported by a deep and growing collection of first-class intellectual property (“IP”) portfolio, we aim to become a leading company in China’s fast growing IP-centered pan-entertainment industry.
Our website, 100bt.com (「百田網」), serves as an all-in-one platform for proprietary content that allows kids and young teens aged 6 through 16 to explore various educational and entertainment products and participate in a variety of other activities.
Users of the platform can register a single account, represented by a unique “Duoduo” ID, or use their own QQ account to access all of our products and services.
Since we commenced operation, we have developed, launched and currently operate the following main popular products available on web-based platforms: Aobi Island, Aola Star, Dragon Knights, Light of Aoya, Legend of Aoqi, Super Badilong (「超凡巴迪龍」), Zaowufaze (「造物法則」), and Aoyi Alliance (「奧義聯盟」). We will continue to develop a healthy pipeline of products for personal computers (“PC(s)”) and mobile devices throughout the year of 2017.
To expand our IP portfolio for long-term growth, we have set up a new comic arm which currently operates various online comic IPs, including Zaowufaze (「造物法則」), XiXingJi (「西行紀」), Juexingzhe (「絕行者」), and Shadaoxingzhe (「殺道行者」). These IPs have built a large and increasing fan base and we will continue to focus on exploring potential monetization opportunities in the pan-entertainment industry. We will also continue to pursue potential strategic cooperation with well-known comic IPs while leveraging our newly-acquired IP portfolio as we look to develop fun and engaging products and drive improvement across our business in 2017.
We also successfully tapped into interactive early childhood education products, such as children’s picture books, board games and smart products targeting children between age of 3 to 6, through developing our proprietary IP of Little Cloud Bay Bay Bear (「小雲熊北北」). The picture book series based on such IP is expected to be launched in the second half of 2017. The interactive series combines both online and offline products, original characters, supporting toys and puzzles, and materials that offer healthy and educational family lifestyle by giving children with the opportunities to develop and grow through fun and play.
For our baby and maternity product business, we formed a strategic partnership with Hong Kong’s leading maternity product provider, Bumps to Babes Limited (“Bumps to Babes”). We plan to maintain the steady development of these retail stores in Hong Kong.